Client: York Fresh Food Farm
York Fresh Food Farm is a non-profit organization based in York, PA. Their mission is to provide low-income families with fresh, organic produce for a reasonable and affordable price.
My Assignment: Recipe Card Template
The concept behind the Recipe Card template is so when families get their produce from YFFF, they have an idea on what to make with it as a way to reduce food waste.
The recipe card template was formatted in InDesign. The recipe itself came from the York Fresh Food Farm website, which I had to edit the recipe since it had grammar and spelling mistakes and the steps weren't clearly written out.
Final recipe card mockup
Recipe Card ver Fin.
The back of the recipe card.
Recipe Card ver. 3: the art director decided that the border around the image was unnecessary and to fix the stretching in the image.
Recipe Card ver. 2: the art director wanted the tan border to expand out towards the edges of the recipe card.
